Mutambo wekutenga weDouble Eleven, mutambo wekuChina wekutenga online, wakaona kutengeswa kuri kuwedzera pamusika wawo mukuru neMuvhuro, izvo zvakanzi nenyanzvi dzeindasitiri zvinoratidza kutsungirira kwetsika dzekutengesa kwenguva refu uye simba renyika panguva yedenda reCOVID-19.

Muawa yekutanga yeMuvhuro, huwandu hwemakambani anodarika 2,600 hwakapfuura hwezuva rose gore rapera. Makambani emuno, anosanganisira kambani yezvemitambo Erke nekambani inogadzira mota SAIC-GM-Wuling, akaonekwa achidiwa zvakanyanya munguva iyi, akadaro Tmall, iyo inotenga online platform yeAlibaba Group.

Mutambo wekutenga weDouble Eleven, unozivikanwawo semutambo wekutenga weSingles Day, itsika yakatangwa nepuratifomu yeAlibaba yekutengeserana paindaneti musi wa11 Mbudzi, 2009, iyo yave chiitiko chikuru chekutenga online munyika. Inowanzo tanga kubva 1 Mbudzi kusvika 11 Mbudzi kukwezva vanotsvaga zvinhu zvekutengesa.

Kambani yezvekutengeserana paindaneti JD yakati yakatengesa zvigadzirwa zvinodarika mamiriyoni zana nemakumi mapfumbamwe mumaawa mana ekutanga emutambo uyu, uyo wakatanga gore rino na8pm neSvondo.

Kuchinjana kwezvinhu zveApple paJD mumaawa mana ekutanga emutambo uyu kwakawedzera ne200 muzana gore negore, ukuwo kutengeswa kwezvinhu zvemagetsi kubva kuXiaomi, Oppo neVivo muawa yekutanga kwakapfuura kwezvenguva imwe chete gore rapfuura, sekureva kwaJD.

Zvinonyanya kukosha ndekuti, kutenga kwevatengi vekune dzimwe nyika paJoybuy, webhusaiti yepasi rose yeJD, kwakawedzera ne198 muzana gore negore, izvo zvakapfuura zvavakatenga musi wa1 Mbudzi gore rapera.

"Kutenga zvinhu gore rino kwakaratidza kuramba kuri kuenderera mberi nekukwira kwemitengo pakati pedenda iri. Kukura kwekutenga online nekukurumidza kwakaratidzawo simba renyika mukushandisa zvinhu zvitsva kwenguva refu," akadaro Fu Yifu, muongorori mukuru paSuning Institute of Finance.

Kambani yekupa mazano yeBain & Co yakafanotaura mumushumo wekuti zvichienzaniswa negore rapfuura, huwandu hwevatengi vanobva kumaguta epasi vakatora chikamu muchiitiko chekutenga gore rino hunotarisirwa kupfuura hwemaguta epamusoro neechipiri.

Uyewo, kusvika ku52 muzana yevatengi vakabvunzurudzwa vanoronga kuwedzera mari yavanoshandisa panguva yekutenga kwegore rino. Avhareji yemari inoshandiswa nevatengi panguva yemutambo yaive 2,104 yuan ($329) gore rapfuura, mushumo wakadaro.

Morgan Stanley akataura mumushumo kuti kushandiswa kwemari neChina kunotarisirwa kuwedzera kaviri kusvika pamadhora zviuru gumi nematatu ($13 trillion) panosvika gore ra2030, izvo zvichapfuura United States.

"Nekuda kwechiitiko chakadai chekutenga, boka rezvigadzirwa zvisingadhuri, zvine dhizaini iri mufashoni, uye zvinokwanisa kusangana nezvinodiwa nevatengi vechidiki zvakabudawo, izvo zvichaendesa chikamu chevatengi padanho repamusoro rekusimudzira," akadaro Liu Tao, muongorori mukuru kubva kuDevelopment Research Center yeState Council.

He Wei muShanghai naFan Feifei muBeijing vakabatsira munyaya iyi.